[SEA] International Executive Immersion Program
SynagieLearning

[SEA] International Executive Immersion Program

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About This Service

A 5-day immersive executive programme equips Chinese brand leaders with the strategic insights, practical tools, and regional connections needed to expand into ASEAN. The program is jointly developed by SBF, SMU Academy and Synagie, which blends academic learning with case studies, live visits and workshops covering market strategy, operations, digital commerce and funding solutions. Participants will explore Singapore's role as a global launchpad, gain operational exposure through a cross-border visit to the Johor–Singapore Special Economic Zone (JS-SEZ), and learn from successful brand internationalisation stories. The journey culminates with AI-driven GTM planning and a co-branded graduation ceremony to launch their ASEAN growth journey.

What's Included

  • Day 1: Exploration - Understand ASEAN Economy and Singapore’s strategic role in international brand growth.
  • Day 2: Preparation - Singapore Setup: Legal, Tax, Talent, and Wealth Considerations for International Expansion
  • Day 3: Operational Setup - Learn how JS-SEZ enables scalable international expansion and supports operational setup.
  • Day 4: Market Activation - Unlock Funding and Activate Sales: Access Capital, Channels, and Consumers for Entry
  • Day 5: Landing / GTM - Turn Learning & Insights into Action: AI Tools, GTM Planning & Final Reflections

Pricing

S$10,880
SGD
Corporate Booking

Corporate Booking – 15% discount (excl. GST)

Min. 2 participants per organisation

All benefits of the Individual Booking (accommodation, transport, meals, site visits, workshops, networking)

15% discounted rate per participant

Opportunity for teams to align strategies and share insights

Enhanced collaboration through shared learning experiences

Stronger regional connections as a corporate team

Choose Plan
S$12,800
SGD
Individual Booking

Individual Booking – SGD 12,800 (excl. GST)

5 nights accommodation (Singapore & Malaysia)

 Local ground transportation (including cross-border transfers)

 All business meals (breakfast, lunch, networking dinners)

 Access to 18 learning segments

3 site visits to industry hubs

4 Lunch & Learn sessions

5 curated networking events

Co-branded graduation certificate

Choose Plan

Frequently Asked Questions

This is a 5-day immersive execution plan that provides business leaders with tools, insights and connections to expand to ASEAN. It takes root in Singapore and visits Malaysia across borders, bringing academic learning, live visits, seminars and networks together.
The program was designed for CEOs, founders, business leaders, strategy directors, investors and trade officials, hoping to expand to ASEAN.
Participants will have a comprehensive understanding of how to successfully expand to the ASEAN market. The plan covers the economic landscape of the region and Singapore’s strategic role as a global launch pad, as well as the legal, tax and operational frameworks required for internationalization. It also highlights the strengths of Malaysia’s Johor-Singapore SEZ in its expansion operations, introduces innovative funding tools and digital commerce strategies, and provides AI-Power’s “competition” (GTM) program. Through case studies, live visits, and best practices for successful global brands, participants will drive regional growth with knowledge and actionable strategies.
Fees cover accommodation, local transportation (including cross-border transfers), business meals, study meetings, on-site visits and online activities.
The program is scheduled to run in 2026. Please visit our website for updates — the full 2026 schedule will be released soon. If you are a partner interested in organising a customised session for your team, we are happy to tailor a run for you. For enquiries, email us at learning@synagie.com
The standard program fee is 12,800 SGD per participant (GST not included). This includes 5 nights of premium accommodation, local ground transportation, business meals, on-site visits, seminars and online events. Two or more participants in the same company can use a 15% group discount
Yes. Companies are encouraged to send 2 or more representatives to maximize learning and networking. Each participant receives a 15% discount.
Optional city trips or add-ons may incur additional charges, but the core plan has fully covered the listing price.
No. The program is designed to guide first-time participants and experienced businesses to seek deeper market strategies.
Graduates will receive a certificate co-issued by SMU Academy, SBF and Synagie.
You can view it at Synagie.com or contact Learning@synagie.com to retain your location. Seat limits are 30-35 participants, so early registration is encouraged.
Please send us at email at: Learning@Synagie.com.
As class starts promptly at 9am on the first day of the programme, we request participants to arrive one day prior to the programme official start date. Hotel accommodation for this night is inclusive in the course fees. An optional Meet & Greet Dinner is also catered and more details will be communicated after your registration.
The official programme ends at 3pm on the last day, with a Graduation Lunch. Participants are advised to choose flights departing Singapore after 6.30pm.