![[SEA] International Executive Immersion Program](https://synagie.com/get/resource/platform/conf/20250922/picture/11970063651695058944_600.png)
A 5-day immersive executive programme equips Chinese brand leaders with the strategic insights, practical tools, and regional connections needed to expand into ASEAN. The program is jointly developed by SBF, SMU Academy and Synagie, which blends academic learning with case studies, live visits and workshops covering market strategy, operations, digital commerce and funding solutions. Participants will explore Singapore's role as a global launchpad, gain operational exposure through a cross-border visit to the Johor–Singapore Special Economic Zone (JS-SEZ), and learn from successful brand internationalisation stories. The journey culminates with AI-driven GTM planning and a co-branded graduation ceremony to launch their ASEAN growth journey.
Corporate Booking – 15% discount (excl. GST)
Min. 2 participants per organisation
✅ All benefits of the Individual Booking (accommodation, transport, meals, site visits, workshops, networking)
✅ 15% discounted rate per participant
✅ Opportunity for teams to align strategies and share insights
✅ Enhanced collaboration through shared learning experiences
✅ Stronger regional connections as a corporate team
Individual Booking – SGD 12,800 (excl. GST)
✅ 5 nights accommodation (Singapore & Malaysia)
✅ Local ground transportation (including cross-border transfers)
✅ All business meals (breakfast, lunch, networking dinners)
✅ Access to 18 learning segments
✅ 3 site visits to industry hubs
✅ 4 Lunch & Learn sessions
✅ 5 curated networking events
✅ Co-branded graduation certificate