Tuesday, March 19, 2019
Social media empowers you to communicate with a large audience, and at speeds we could only have imagined before. While this is usually an advantage, we also need to be careful – a single wrong message can be broadcast...
There are plenty of government initiatives to help Singapore businesses go online. But there’s a limit to what grants can do; in the end, many businesses don’t make the change because of complicated operational reasons. Here are the most...
Getting to people to visit your website is easy…once. But the real distinction of a good website, which can draw traffic and drive sales, is that it gains followers. People who visit every day (sometimes multiple times per day),...
Ecommerce provides an unprecedented opportunity for businesses to “go international”. Today, even a 17-year-old’s blogshop can sell to an international market. But just because you can, does it mean you should? Due to the costs involved, there’s a right...
Social media is not completely “free”. While there’s no monetary cost, it can be a big investment of time. That means it’s important to pick the correct tool for your business. Before you start making accounts and posting, know...
SINGAPORE, TUESDAY 13 FEBRUARY 2018 – With the abundance of services and tools available today, starting an online business has never been easier. From c2c platforms (such as the newly launched Facebook Marketplace) to blogshops to purpose-built webstores, entrepreneurs...
SINGAPORE, MONDAY 2 JANUARY 2018 – As people devote more time and attention to online pursuits, marketplaces are turning increasingly digital. The Internet is not only where we interact, it is also where consumers clamour for the products and...
Publishing relevant and useful content brings traffic, and credibility to your business. But just because you publish something, it doesn’t mean readers will come. To get traffic, you need to put effort into distribution. In this article, we look...
If you’re looking to set up on your own and need career inspiration, here’s a newflash: The Trump women are not your role models. Yes, we know they’re all over news, and we know they seem to rake in...
Singapore is one of the most business-friendly countries in the world. As of March this year, Singapore overtook Silicon Valley as a hub for new tech companies: around 1,600 to 2,400 tech start-ups now benefit from government grants. Of...

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